WWE NXT 2.0 Draws Record-Low Rating In 18-49 Demo

While Vince McMahon has encouraged WWE to produce edgier content on NXT 2.0 in the hopes of attracting a younger audience, the Tuesday night show continues to struggle in the key 18-49 demographic.

According to Brandon Thurston of Wrestlenomics and Showbuzz Daily, the November 16 episode of NXT 2.0 averaged 574,000 total viewers and a 0.11 rating in the 18-49 demo, which Thurston estimated to be 143,000 viewers. The show ranked #55 on cable.

This is NXT's lowest viewership in the key demo on USA Network since the show's inaugural episode on the station back in September 2019. Only the August 3, 2021, episode of NXT that was moved to Syfy averaged less viewers, drawing 135,000.

The November 16 show was also the lowest total viewership for NXT on USA since February 10, during the final months of the Wednesday Night Wars.

Compared to last week, NXT was down 7% in total viewers and down 27% in 18-49.

Tuesday's episode of NXT 2.0 featured Raquel Gonzalez vs. Dakota Kai, Dexter Lumis vs. Tony D'Angelo, a poker match between Cameron Grimes and Duke Hudson and more.