Dan Lambert Criticises "Egotistical" WWE

American Top Team's Dan Lambert believes WWE are "somewhat egotistical" in their approach to professional wrestling and the AEW manager has admitted he has a hard time watching WWE's programming.

"I'd like to hope it'll be back to the Monday Night Wars where everyone keeps stepping their product up to outdo the competition. Call me biased because I'm with AEW right now, but I don't see WWE stepping their game up. Bobby Lashley is a real dear friend of mine. I love the guy. I've known him for 15+ years and I'm not even at the point where I'm fast-forwarding through Monday Night Raw to get to his shtick. I don't even hit play. I'm not a big fan of WWE's product these days. I still think they have some really good talents over there but I just have a hard time watching it," Lambert told Cageside Seats' Shakiel Mahjouri.

"The wrestling boom, in my mind, is what AEW is doing and watching their product and watching their show. Even though there are certain things in it that I don't like. Some of the things I say in my character, I actually believe. But there are so many other things that they have. Talk about having a buffet of different genres of professional wrestling. You go to one show at AEW and see every style you like and a couple of other styles you don't like. WWE is more of the same for me," he continued.

"I see WWE as being somewhat egotistical in their approach that they are who they are and what they are. They don't have to change anything or do anything differently and people are still going to watch. I think it's had a little bit of an opposite effect because I think a lot of people support AEW just because they want to stick their finger in the eye of a WWE that's run roughshod for all of these years."

A lifelong wrestling fan, Lambert made his name in Mixed Martial Arts as the founder of American Top Team. He has been making appearances within professional wrestling since late 2017, though, and he has had managerial stints in IMPACT Wrestling and MLW. He is currently the manager of Men Of The Year in AEW.